Airbnb Market in Troyes in March 2026: 888 Listings Analyzed
Troyes has 888 active Airbnb listings as of March 2026. With an average price of €81 per night and an estimated occupancy rate of 26.3 %, the short-term rental market in Troyes represents a developing market.
This guide is based on data collected and analyzed by AirConcierge to provide property owners and managers with a detailed market overview.
Price Overview in Troyes
The short-term rental market in Troyes shows a significant price range, reflecting the diversity of available properties:
| Metric | Value |
|---|---|
| Average price | €81 / night |
| Median price | €65 / night |
| Minimum price | €21 / night |
| Maximum price | €725 / night |
The gap between the average price (€81) and the median price (€65) indicates that high-end listings pull the average up. Most properties are priced below the average.
Host Profile
Troyes has 888 hosts on the platform. Among them, 0.0 % hold Airbnb Superhost status, representing 1 hosts who maintain a high level of service.
This relatively low Superhost rate suggests an opportunity for owners focused on excellence: achieving Superhost status can significantly improve visibility and bookings.
Performance and Revenue
Performance indicators reveal the real potential of the Troyes market:
| Metric | Value |
|---|---|
| Average occupancy rate | 26.3 % |
| Estimated annual revenue | €8,205 |
| Average rating | 4.7 / 5 |
| Listings rated 4.5+ | 88.0 % |
| Average review count | 79 |
With an estimated average annual revenue of €8,205, Troyes requires a strong optimization strategy to maximize profitability.
Availability and Seasonality
Average listing availability analysis provides insight into market dynamics:
- Next 30 days: 22.0 days available
- Next 60 days: 46.0 days available
- Next 90 days: 71.0 days available
- Next 365 days: 269.0 days available
High short-term availability may indicate increased competition. Price and listing optimization is recommended to improve booking rates.
The average minimum stay is 1.0 nights, which favors short stays and weekends.
Opportunities for Property Owners
Based on this data, several opportunities emerge for property owners in Troyes:
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Price positioning: with a median price of €65/night, positioning slightly above with a higher-quality offering can maximize revenue without sacrificing occupancy.
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Superhost status: only 0.0 % of hosts are Superhosts. Achieving this status provides a measurable competitive advantage in visibility and bookings.
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Review quality: with 88.0 % of listings rated 4.5 or above, maintaining a high rating is essential to stay competitive.
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Professional management: using a concierge service helps optimize prices, maintain consistent quality, and maximize occupancy. Discover available concierge services in Troyes on AirConcierge.
Methodology
These statistics are sourced from data collected and analyzed by AirConcierge. The data used here is from March 2026 and covers 888 active listings in Troyes.
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